Michelle's Portfolio

Michelle McCally

Graphic Design

Web Design

UI Design

LocationUSA, North Carolina
E-mailmichelle.mccally@gmail.com
Current PositionGraphic Designer I, InComm Payments

About Me

Creative, Motivated, Inquisitive Go-getter

Hello!

I'm Michelle, and it's great to get acquainted with you. I am currently a Graphic Designer I on the Corporate Marketing Team at InComm Payments. In this role, I collaborate with my talented teammates to create and maintain our brand's visual identity. My projects span a wide range, including digital assets, pitch decks, logos, branding, web and print materials, tradeshows, blogs, illustrations, and more.

I hold a BA in Graphic Design and Media Arts from Southern New Hampshire University (SNHU) and have also studied Art Education and Psychology at the University of Louisiana at Monroe (ULM). My passion for learning extends beyond my formal education; I am constantly picking up new skills and staying updated on the latest design trends, methods, and brand strategies.

In my free time, I indulge in my love for video games, exploring new cuisines (I can't get enough of food!), creating art, traveling, and continuous learning.

Services

Graphic Design

Skilled in designing for print, digital, social, and web.

UI Design

Skilled in user friendly design for web and mobile applications.

Web Design

Skilled in designing websites and emails with experience using HTML, CSS, Javascript, and Bootstrap.

Resume

5 Years of Experience

Experience

February 2023 - Current

Graphic Designer I

InComm Payments

Contributed to the creation and maintenance of the company’s visual identity, ensuring brand consistency across all mediums.
Designed eye-catching materials for tradeshows, including booths, banners, and promotional items.
Created and refined logos, icons, and other graphical elements in line with brand guidelines.
Designed engaging digital assets for web, social media, and email campaigns, enhancing online presence and engagement.
Developed visually compelling pitch decks and presentations, effectively communicating key messages and value propositions.
Created illustrations and graphics for blog posts and social media platforms to enhance content appeal.
Worked collaboratively with team members and other departments to ensure project requirements and deadlines were met.

March 2022 - Current

Creative Marketing Specialist

Polymershapes

Develop marketing collateral that reflects the company’s brand voice.
Create collateral for ads, flyers, banners, logos, web, tradeshows, promotional products, truckwraps, and more.
Conceptualize and execute the design process for print and digital content.
Managed multiple projects for various teams and locations.

July 2021 - March 2022

Graphic Designer

Georgia Furniture Mart

Conceptualized and developed graphics for print, social media, web, email, ads, magazines, signage, banners, and anniversary logos.
Researched trends and projected changes in furniture retail to capitalize on emerging opportunities.
Collaborated with the marketing team to complete projects that increased GFM's web traffic and email campaign audience.
Maintained consistent use of graphic imagery in materials and other marketing outreach.

May 2021 - August 2021

Graphic Design Apprentice

Herk International

Employed design fundamentals when selecting typography, composition, layout, and color in design work to maintain brand identity.
Created graphics for social media and web use.
Created content with brand consistency and tone.
Took initiative to develop 12 new designs to market UVC products on social media and new photographs of products.

March 2021 - July 2021

Graphic Design & Social Media Content Assistant

Evolve (Living Image Social Media, LLC)

Managed client content calendars.
Coordinated, created, and scheduled content for client's social media accounts such as ads, motion graphics, and feed posts.
Employed design fundamentals and brand identity with each of the agency's clients.
Researched and provided copy for social media accounts of each client.

October 2020 - December 2020

Editorial Intern

Hallelujah Trends Inc.

Maintained editorial processes, guidelines, and style guides.
Fact-checked author bios and accepted works.
Copyedit upcoming newsletter issues and provided creative support for future themes.
Curated blog content.
Created designs for social media.

October 2020 - December 2020

Graphic Designer

WeGottaChat

Responsible for brand, web, and social media content design for mental health / social media influencer startup.
Delivered all visual assets related to engagement and social branding.
Helped to develop content strategies.

December 2019 - Current

Freelancer

Self-employed

As a freelancer I engaged in networking with others, seeking projects, present solutions to clients, and ensuring projects are completed in a timely manner. Clients include social media influencers, personal acquaintances, volunteer organizations, and startups.